Comments for Location Awhere http://www.locationawhere.com Location Matters Thu, 06 Oct 2011 21:55:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on Sonic Notify: Taking Hyper Local Technology To New Levels of Local-ness by Ankit Agarwal http://www.locationawhere.com/06/10/2011/companies/sonicnotify/comment-page-1#comment-596 Ankit Agarwal Thu, 06 Oct 2011 21:55:00 +0000 http://www.locationawhere.com/?p=884#comment-596 I'm very much a fan of the idea of using a sound based system for indoor positioning. At micello, we're building the worlds largest collection of indoor venue maps. As a result, we're working with a number of indoor positioning technology companies to help bring them to market. The "indoor" location ecosystem is growing by leaps and bounds, definitely where LBS is headed. - Ankit CEO, Micello I’m very much a fan of the idea of using a sound based system for indoor positioning.

At micello, we’re building the worlds largest collection of indoor venue maps. As a result, we’re working with a number of indoor positioning technology companies to help bring them to market. The “indoor” location ecosystem is growing by leaps and bounds, definitely where LBS is headed.

- Ankit
CEO, Micello

]]> Comment on PlaceIQ: Contextualizing Location For Advertisers by saloni http://www.locationawhere.com/21/04/2011/companies/placeiq/comment-page-1#comment-572 saloni Tue, 30 Aug 2011 15:10:00 +0000 http://www.locationawhere.com/?p=815#comment-572 great post! clear and talks well about the relevance of what placeiq is set to do... great post! clear and talks well about the relevance of what placeiq is set to do…

]]> Comment on PlaceIQ: Contextualizing Location For Advertisers by Chris Muir http://www.locationawhere.com/21/04/2011/companies/placeiq/comment-page-1#comment-552 Chris Muir Thu, 26 May 2011 15:24:00 +0000 http://www.locationawhere.com/?p=815#comment-552 Really cool post, Ben.  Can you elaborate on the sensors you mentioned: how does cell phone location data get passed along to a company like PlaceIQ while maintaining user anonymity? Really cool post, Ben.  Can you elaborate on the sensors you mentioned: how does cell phone location data get passed along to a company like PlaceIQ while maintaining user anonymity?

]]> Comment on PlaceIQ: Contextualizing Location For Advertisers by PlaceIQ http://www.locationawhere.com/21/04/2011/companies/placeiq/comment-page-1#comment-547 PlaceIQ Tue, 26 Apr 2011 20:44:01 +0000 http://www.locationawhere.com/?p=815#comment-547 [...] Nice write up on Ben Allen’s Location Awhere blog… [...] [...] Nice write up on Ben Allen’s Location Awhere blog… [...]

]]> Comment on Bloomberg BMAP by Miller Wright http://www.locationawhere.com/23/08/2010/companies/bloomberg-bmap/comment-page-1#comment-440 Miller Wright Thu, 16 Sep 2010 14:47:00 +0000 http://www.locationawhere.com/?p=710#comment-440 I attended this conference this week.It drew a crowd of about 100 executives from the LBS ecosystem including a great cast of speakers (see the list at http://www.thewherebusiness.com/locationbusinesssummitusa/speakers.shtml) The focus seemed to be on network-based LBS. Carriers are in the game for sure! Rip Gerber, CEO of network-centric location enabler, LOC-AID Technologies, had a very interesting take on location and tracking. His messages were: LIFE, DEATH and the FUTURE. Network-based location info is breathing new life into LBS, location-based social networking companies will die and eventually evolve into just a handful, and the future is about predicting where people and devices are going. Not sure if I agree with it all but the guy is definitely an interesting speaker. I think one word all in the conference agreed on was the word “monetization”. Network-based LBS is going to explode and enterprises that figure out how to capitalize on this emerging trend are going to see huge profits. All in all -- very focused and lively conversations which we will most likely see repeated over the next year. I attended this conference this week.It drew a crowd of about 100 executives from the LBS ecosystem including a great cast of speakers (see the list at http://www.thewherebusiness.com/locationbusinesssummitusa/speakers.shtml)

The focus seemed to be on network-based LBS. Carriers are in the game for sure! Rip Gerber, CEO of network-centric location enabler, LOC-AID Technologies, had a very interesting take on location and tracking. His messages were: LIFE, DEATH and the FUTURE. Network-based location info is breathing new life into LBS, location-based social networking companies will die and eventually evolve into just a handful, and the future is about predicting where people and devices are going. Not sure if I agree with it all but the guy is definitely an interesting speaker.

I think one word all in the conference agreed on was the word “monetization”. Network-based LBS is going to explode and enterprises that figure out how to capitalize on this emerging trend are going to see huge profits. All in all — very focused and lively conversations which we will most likely see repeated over the next year.

]]> Comment on Facebook Places: 36 Hrs Later by Tweets that mention Facebook Places, Foursquare, check in, check-in, mobile social networks, location based services -- Topsy.com http://www.locationawhere.com/21/08/2010/companies/facebook-places-36-hrs-later/comment-page-1#comment-436 Tweets that mention Facebook Places, Foursquare, check in, check-in, mobile social networks, location based services -- Topsy.com Sat, 21 Aug 2010 20:51:13 +0000 http://www.locationawhere.com/?p=699#comment-436 [...] This post was mentioned on Twitter by Andrei Taraschuk, Ben Allen. Ben Allen said: Facebook Places: 36 Hrs Later: Well its been 36 hours more or less since Facebook announced their new Places featu... http://bit.ly/cwjDnm [...] [...] This post was mentioned on Twitter by Andrei Taraschuk, Ben Allen. Ben Allen said: Facebook Places: 36 Hrs Later: Well its been 36 hours more or less since Facebook announced their new Places featu… http://bit.ly/cwjDnm [...]

]]> Comment on Facebook Places by Facebook Places, Foursquare, check in, check-in, mobile social networks, location based services http://www.locationawhere.com/19/08/2010/companies/facebook-places/comment-page-1#comment-434 Facebook Places, Foursquare, check in, check-in, mobile social networks, location based services Sat, 21 Aug 2010 14:45:10 +0000 http://www.locationawhere.com/?p=689#comment-434 [...] of new user signups for Foursquare yesterday. I think this just further supports the thought from my post yesterday that when starting a new company AND and new category simultaneously, that the threat of customers [...] [...] of new user signups for Foursquare yesterday. I think this just further supports the thought from my post yesterday that when starting a new company AND and new category simultaneously, that the threat of customers [...]

]]> Comment on ReserveX: Location Based Marketing and Selling More Tickets by ReserveX: Location Based Marketing | actyp | yield management solutions http://www.locationawhere.com/20/02/2010/companies/reservex/comment-page-1#comment-418 ReserveX: Location Based Marketing | actyp | yield management solutions Fri, 23 Jul 2010 22:39:37 +0000 http://www.locationawhere.com/?p=573#comment-418 [...] Since yield management typically is used when inventory is perishable, and the value goes to zero at a particular point in time, the time element has always been a key part of the yield management equation. Now time can be paired with place to even better determine customers who may be most receptive to buying tickets, and to offer those who are most easily able to act with special last minute pricing or offers through their mobile devices [more] [...] [...] Since yield management typically is used when inventory is perishable, and the value goes to zero at a particular point in time, the time element has always been a key part of the yield management equation. Now time can be paired with place to even better determine customers who may be most receptive to buying tickets, and to offer those who are most easily able to act with special last minute pricing or offers through their mobile devices [more] [...]

]]> Comment on Mobile Location Data and the Advertising Targeting Opportunity by Internet advertising via behavioral targeting - Topic Research, Trends and Surveys http://www.locationawhere.com/22/06/2010/companies/mobile-location-data-advertising-re-targeting/comment-page-1#comment-400 Internet advertising via behavioral targeting - Topic Research, Trends and Surveys Sun, 18 Jul 2010 11:00:44 +0000 http://www.locationawhere.com/?p=643#comment-400 [...] consumers and the currency is information. As the old ... market research, surveys and trends Mobile Location Data and the Advertising Targeting Opportunity So I’ve been getting a re-education recently on the latest and greatest in digital ad networks [...] [...] consumers and the currency is information. As the old … market research, surveys and trends Mobile Location Data and the Advertising Targeting Opportunity So I’ve been getting a re-education recently on the latest and greatest in digital ad networks [...]

]]> Comment on Another look at Xtify by Adz – Unilever, Right Media, WPP and More http://www.locationawhere.com/24/06/2010/companies/xtify/comment-page-1#comment-344 Adz – Unilever, Right Media, WPP and More Thu, 01 Jul 2010 08:00:12 +0000 http://www.locationawhere.com/?p=653#comment-344 [...] of your application, (…) the Xtify platform will implement and manage this for you." Read more. Allen adds, "The sort of stuff that happens by hyper local word of mouth now, could certainly [...] [...] of your application, (…) the Xtify platform will implement and manage this for you.” Read more. Allen adds, “The sort of stuff that happens by hyper local word of mouth now, could certainly [...]

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