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	<title>Location Awhere &#187; pnd</title>
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	<link>http://www.locationawhere.com</link>
	<description>Location Matters</description>
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		<title>Kitt: &quot;Buckle up Michael, we&#8217;re about to jump the shark&quot;</title>
		<link>http://www.locationawhere.com/15/04/2009/commentary/kitt-buckle-up-michael-were-about-to</link>
		<comments>http://www.locationawhere.com/15/04/2009/commentary/kitt-buckle-up-michael-were-about-to#comments</comments>
		<pubDate>Wed, 15 Apr 2009 17:02:00 +0000</pubDate>
		<dc:creator>Ben</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[garmin]]></category>
		<category><![CDATA[mio]]></category>
		<category><![CDATA[navigations]]></category>
		<category><![CDATA[pnd]]></category>

		<guid isPermaLink="false">http://www.locationawhere.com/?p=121</guid>
		<description><![CDATA[Saw the news the other day that Mio, the folks that brought us the Knight Rider personal navigation devices, are shutting down their U.S. offices. Seems that it will take more than a retro &#8217;70s tv show themed device to make it in todays competitive PND market. Wait, I know&#8230; maybe a retro 90&#8242;s book [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2.bp.blogspot.com/_8H3GHdgO2GM/SeYbAR1sWPI/AAAAAAAABus/9Q5oV4DovH8/s1600-h/kitt.jpg"><img id="BLOGGER_PHOTO_ID_5324973301014747378" style="margin: 0px 10px 10px 0px; width: 200px; float: left; height: 159px; cursor: hand;" src="http://2.bp.blogspot.com/_8H3GHdgO2GM/SeYbAR1sWPI/AAAAAAAABus/9Q5oV4DovH8/s200/kitt.jpg" border="0" alt="" /></a> Saw the news the other day that Mio, the folks that brought us the <a href="http://gpsobsessed.com/mios-knight-rider-pnd-officially-announced/">Knight Rider personal navigation devices</a>, are <a href="http://www.gpsbusinessnews.com/Mio-in-the-US-Part-II_a1459.html">shutting down their U.S. offices</a>. Seems that it will take more than a retro &#8217;70s tv show themed device to make it in todays competitive PND market.</p>
<p>Wait, I know&#8230; maybe a retro 90&#8242;s book brand instead! If Knight Rider wasn&#8217;t your thing then why not the lovable, easy to understand for <a href="http://www.navigadget.com/index.php/2009/04/08/maylongs-gps-navigation-for-dummies-still-around">Dummies branded PNDs</a> for those with an eversion to all things technical. Yes, seriously there is a for Dummies line of personal navigation device&#8230; evidently it goes for as low as $89.99 at your local CVS.</p>
<p>Watching the developments in the PND market these days feels an awful lot like watching the waning episodes of Happy Days where fresh out ideas, desperate <span class="fullpost">for sale and wanting to milk a trend for all its worth, while doing as little new innovative work as possible, we&#8217;re seeing folks resort to placing cheap, easy and desperate bets to delay the inevitable.</span></p>
<p><span class="fullpost">Can the GM Kitt 2010 concept car be too far off? </span><span class="fullpost"><br />
</span></p>
<p>So does this mean we&#8217;re reaching the end for PNDs in general, or is there another explaination? I am sure many of you have seen this before but there is a company called <a href="http://www.gartner.com/">Gartner</a> which is a technology research and advisory firm which looks at stuff like this. A while back Gartner came out with this idea of the <a href="http://en.wikipedia.org/wiki/Hype_cycle">Hype Cycle</a> to explain how new technologies gain and grow adoption through a number of cycles&#8230; most notably that there is an early period of frenzy and excess public enthusiasm which ultimately hits a wall, followed by a period of disillusionment before the technology revitalizes itself, often in a more useful and widespread way.</p>
<p>In terms of GPS and location awareness technology, I suspect that we are passing from the irrational exuberance stage around navigation and into the retrenchment phase where the next more powerful incarnation is currently being formulated.</p>
<p>While many companies at this point are becoming dissolusioned with the future prospects for navigation devices, there is a new breed of companies (and some new innovative products from old companies like Garmin) that are busy layering in search and social networking capabilities to take-up where the &#8220;navigation only&#8221; systems left off, as they realize that there are more broad benefits from location awareness then knowing where you are, where you want to go and how to navigate there.</p>
<p>The world always just seems to zig, when everyone is calling for it to zag.</p>
<p>On a related note, I noticed the news out of the New York auto show where Ford unveiled its <a href="http://wheels.blogs.nytimes.com/2009/04/09/ford-transit-connect-gets-personal-touch/?ref=automobiles">Transit Connect service</a> (which already includes some gimmicky RFID features) and GM its new internet and wi fi offering which will bring internet connectivity to their latest vehicle lines&#8230; so maybe we will have connected PNDs afterall, just with your Caddie providing the Internet connection rather than device makers like Garmin.</p>
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		<title>Can Best Buy Do PNDs?</title>
		<link>http://www.locationawhere.com/06/10/2008/commentary/can-best-buy-do-pnds</link>
		<comments>http://www.locationawhere.com/06/10/2008/commentary/can-best-buy-do-pnds#comments</comments>
		<pubDate>Mon, 06 Oct 2008 17:44:00 +0000</pubDate>
		<dc:creator>Ben</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Best Buy]]></category>
		<category><![CDATA[garmin]]></category>
		<category><![CDATA[navigation]]></category>
		<category><![CDATA[pnd]]></category>
		<category><![CDATA[TomTom]]></category>

		<guid isPermaLink="false">http://www.locationawhere.com/?p=87</guid>
		<description><![CDATA[I saw the news recently that Best Buy plans to introduce its own line of personal navigation devices under its Insignia brand expected to be available in stores October 19.  PNDs are just the latest consumer electronics item Best Buy has decided to unveil under its own house brand name&#8230; its previous experiences include flatscreen TVs, DVD [...]]]></description>
			<content:encoded><![CDATA[<p><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_8H3GHdgO2GM/SOpQWqGKhyI/AAAAAAAAAQg/aptyrkulEdo/s1600-h/bestbuypnd.jpg"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/_8H3GHdgO2GM/SOpQWqGKhyI/AAAAAAAAAQg/aptyrkulEdo/s200/bestbuypnd.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5254100265468593954" /></a>I saw the <a href="http://www.twice.com/index.asp?layout=article&amp;articleid=CA6601595">news recently</a> that Best Buy plans to introduce its own line of personal navigation devices under its Insignia brand expected to be available in stores October 19. 
<div></div>
<div>PNDs are just the latest consumer electronics item Best Buy has decided to unveil under its own <a href="http://en.wikipedia.org/wiki/Best_buy#Private_label_brands">house brand name</a>&#8230; its previous experiences include flatscreen TVs, DVD players, desktop PCs, as well as various electronics accessories under such brands as Insignia, Dynex, and Rocketfish. </div>
<div></div>
<p><span class="fullpost">
<div>One interesting difference in this announcement is that Best Buy is looking to go after the higher end of the market with a $399 price and functionality not found in most other devices in the U.S. (except <a href="http://www.dash.net/">DASH</a>) &#8230; specifically a built in cellular modem which will allow for a variety of services including Google search and real time traffic among other things. </div>
<div></div>
<div>Previous Best Buy house branded products have largely targeted the low cost + comparable functions marketing angle&#8230; (the consumer electronics version of those Eckerd&#8217;s branded asprin or White Rose Macaroni and Cheese.) </div>
<div></div>
<div>Best Buy is obviously hearing a lot of interests on the sales floor about customer wanting these connected features, and since none of the major OEMs are yet stepping up to the plate to deliver one, they probably figured why the hell not them.  With GPS devices sales seeing triple figure growth and Best Buy seeing recent margin declines, you can&#8217;t blame them for wanting to try to keep a bigger piece of this lucrative market for themselves&#8230; </div>
<div></div>
<div>Although I can&#8217;t understand how this will turn out to be a big success for them for two reasons:</div>
<div>- There is a reason why existing OEMs haven&#8217;t gone down this path, and its because being an MVNO is not a great business to be in here in the U.S.</div>
<div>- Best Buy is an expert in retailing, not high tech, so I&#8217;d expect everything besides the connectivity feature to be subpar, so as a result they will deliver higer price + lesser overall functionality rather than lower price + comparable functionality which doesn&#8217;t seem like a winning proposition. </div>
<div></div>
<div>Garmin and TomTom have been doing this for a very long time and I am in the camp that believes that building a great navigation experience is not as simple as pulling together 12 different off the shelf pieces and putting them together in a black plastic casing, as can be done with say televisions or DVD players, where the consumer interaction is no more complicated than sitting back and pressing the play button. </div>
<div></div>
<div>But if nothing else, maybe the Best Buy PND initiative will be a demonstration that consumers are willing to pay a monthly service fee for their PNDs in exchange for a world of new services&#8230; and if successful it will open up the floodgates for TomTom and Garmin to make more progress with similar initiatives. </div>
<p></span></p>
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		<title>DASH API’s Part Two</title>
		<link>http://www.locationawhere.com/02/06/2008/companies/dash-apis-part-two</link>
		<comments>http://www.locationawhere.com/02/06/2008/companies/dash-apis-part-two#comments</comments>
		<pubDate>Tue, 03 Jun 2008 03:26:00 +0000</pubDate>
		<dc:creator>Ben</dc:creator>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[APIs]]></category>
		<category><![CDATA[connected PND]]></category>
		<category><![CDATA[dash]]></category>
		<category><![CDATA[navigation]]></category>
		<category><![CDATA[pnd]]></category>

		<guid isPermaLink="false">http://www.locationawhere.com/?p=81</guid>
		<description><![CDATA[For those not inclined to dig around for yourselves and see what the DASH APIs can do, here is the abbreviated version: First the APIs currently available are for “Dynamic Search” which is a bit of a misnomer if you ask me. The “Dynamic” mostly just means that the results from the “search” are relevant [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://3.bp.blogspot.com/_8H3GHdgO2GM/SES6Y_0t4vI/AAAAAAAAAKg/v891tIyPszA/s1600-h/logo-dash.jpg"><img id="BLOGGER_PHOTO_ID_5207492007759307506" style="FLOAT: right; MARGIN: 0px 0px 10px 10px; CURSOR: hand" alt="" src="http://3.bp.blogspot.com/_8H3GHdgO2GM/SES6Y_0t4vI/AAAAAAAAAKg/v891tIyPszA/s320/logo-dash.jpg" border="0" /></a> For those not inclined to dig around for yourselves and see what the <a href="http://www.dash.net/documents/dashapps_api_doc.pdf">DASH APIs</a> can do, here is the abbreviated version:</p>
<p>First the APIs currently available are for “Dynamic Search” which is a bit of a misnomer if you ask me. The “Dynamic” mostly just means that the results from the “search” are relevant to your location… so as your location changes so will the subsequent results from the “search” request. The “search” is not really a search as much as a filtering of the data from a single predefined database so as to only show data relevant to your location.</p>
<p>There is a widget type feature that allows <span class="fullpost">a <a href="http://www.dash.net/product/mydash-dashapps.php">DashApp</a> to be discovered and added directly to a Dash Navigation device directly from any website, rather than having to go through the MyDash service. Sure to be a popular viral marketing feature for app builders.</p>
<p>A limited number of HTML tags are also supported to allow application developers to control some of the look and feel of their data within the Dash device.<br />While all results are seemingly related to the users’ geographic location, results can be sorted by a variety of values not limited to distance, including by title, time/date, price and rating.</p>
<p>Elements of a response can include details such as title, description, time, phone, lat/long, street address, city, state, zip, distance from the user, price and rating.</p>
<p>It also seems that DASH is rightfully being quite judicious with the amount of data that it lets DashApps use, 5k per query it seems. At that rate I suppose they can allow users a fairly large amount of use, before they really start to eat into that pool of GPRS data.</p>
<p>The initial DashApps made available with the launch of the APIs include straightforward POI lookup services including real estate listing from Coldwell Banker and speed trap data from <a href="http://www.trapster.com/">Trapster</a>. Trapster includes the capability for device owners to report/submit new speed traps directly from their device. The weather service from <a href="http://weather.weatherbug.com/">WeatherBug</a> and the BackTrax applications are less location sensitive but more dynamic. WeatherBug provides up to date weather condition and forecasts in your area, while BackTrax lets users look up the name of the last three songs played on all the radio stations in your area. The final inaugural application is called myFUNABOL calendar which allow you to import electronic calendars from places like outlook into the device.</p>
<p>This is undoubtedly a huge step in the right direction, and is a mere trickle of the types of location aware information I think we can expect to see turn into a tidal wave in the not too distant future. Despite the widely reported problems the Dash devices have in terms of size and poor basic GPS performance, it certainly makes me want to run out plop down my $399, at least until the <a href="http://www8.garmin.com/nuvifone/">Nuvifone</a> hits shelves. I certainly hope Garmin has been watching DASH carefully and has been taking notes.<br /></span></p>
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		<item>
		<title>DASH APIs – A closer look</title>
		<link>http://www.locationawhere.com/01/06/2008/companies/dash-apis-closer-look</link>
		<comments>http://www.locationawhere.com/01/06/2008/companies/dash-apis-closer-look#comments</comments>
		<pubDate>Mon, 02 Jun 2008 05:08:00 +0000</pubDate>
		<dc:creator>Ben</dc:creator>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[APIs]]></category>
		<category><![CDATA[connected PND]]></category>
		<category><![CDATA[dash]]></category>
		<category><![CDATA[navigation]]></category>
		<category><![CDATA[pnd]]></category>

		<guid isPermaLink="false">http://www.locationawhere.com/?p=80</guid>
		<description><![CDATA[I was excited to see the announcement a few weeks ago that DASH had opened up their Dash Navigation devices by providing developers with APIs to allow DASH users to receive 3rd party data on their device. The company claims their initiative is the ‘first GPS provider to open its service platform to third party [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://3.bp.blogspot.com/_8H3GHdgO2GM/SEOCVCJVqlI/AAAAAAAAAKY/SCzoj2I84f8/s1600-h/logo-dash.jpg"><img id="BLOGGER_PHOTO_ID_5207148892035328594" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://3.bp.blogspot.com/_8H3GHdgO2GM/SEOCVCJVqlI/AAAAAAAAAKY/SCzoj2I84f8/s320/logo-dash.jpg" border="0" /></a>I was excited to see the <a href="http://dash.net/press_release.php?pr=14">announcement</a> a few weeks ago that DASH had opened up their Dash Navigation devices by providing developers with <a href="http://dash.net/documents/dashapps_api_doc.pdf">APIs to allow DASH users to receive 3rd party data on their device</a>. The company claims their initiative is the ‘first GPS provider to open its service platform to third party developers”. You may be scratching your head having recalled API efforts from Garmin and TomTom announced over the past 3-4 years, specifically the <a href="http://developer.garmin.com/web-device/garmin-communicator-plugin/">Garmin Communicator Plugin</a> and <a href="http://www.tomtom.com/lib/doc/ttnavsdk3_manual.pdf">TomTom Navigator SDK </a>were both designed for similar purposes in mind. Although I think the key difference here is the “3rd party developer” part. Since DASH devices are connected devices, <span class="fullpost">what we’re really talking about here is the ability for a 3rd party to DYNAMICALLY pass their third party data over the Internet to Joe consumers’ device. With previous generations of PNDs not having the benefit of connectivity, previous APIs were more geared toward allowing the hard core geo geeks to add their own waypoints and tracks to THEIR OWN DEVICE (think Geocaching). Kudos to DASH for pushing the envelope here.</p>
<p>The APIs are currently relatively simple in what they can provide. Essentially if you’re the happy owner of location relevant data that you think would be valuable to a DASH users, you can now develop a little application that will allow DASH users to pull in the data relevant to their location through the DASH device if they think it’s worthy. A device owner must decide that one of the providers DashApps offerings looks interesting enough to add to their device through the MyDash portal. Once on the device the user proceeds to the search function on their device and navigates to the DashApp they added, where the location relevant information is presented to them. DASH announced their <a href="http://www.gpsreview.net/dash-api-opening-up/">first five partners</a> (follow link for demos) with the public introduction of the availability of the APIs including the ability to get location relevant listings on weather conditions, real estate home listings, speed traps. The speed trap application allows DASH users to not only receive a listing of location relevant speed traps, but to also report new traps directly through the device. Other applications include syncing your calendar, including the location of upcoming meetings to your DASH device as well as the ability to hear the last three songs played by radio stations in your vicinity.</p>
<p>Only limited functionality has been exposed so far, but the next phase is obviously on its way like the ability to change the distance radius included in search results, the number of items to return in each request, and probably most importantly potentially the ability to pull the data out of the purgatory of the search section of the device.</p>
<p>Overall it’s very encouraging to see this effort, and hopefully Garmin and TomTom take notice and get rolling on the next version of their own APIs. </span></p>
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