Hot Potato: for Events and Social Couch Potatos
Well unless you’ve been living under a rock, you have no doubt noticed all the buzz about Foursquare and Gowalla coming out of SXSW and Where 2.0 this year. It seems that location based mobile social networking and check-ins were all the rage there this year. There have been no shortage of followers with folks from Yelp and Facebook expected to join in on the check-in mania.
Another up and comer in this area, with a new twist, that is beginning to get some press is a company called Hot Potato. Here is where they fit in:
What they do: They create an online social network around the dimensions of “here” and “happening now”. Facebook has people at its center of gravity and Yelp has places (mostly businesses) as theirs. Folks like Foursquare and Gowalla have seen the value of connecting the two with gameplay around the places where people go.
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